Pink Protection Project: Kerala For Women’s Safety

Over the past one and a half years, we saw a huge rise in domestic abuse, cyberbullying, rape, child abuse etc. in Kerala. In light of the situation, Kerala police will launch a Pink Protection Project. It aims to curb atrocities against women in public, private, and cyberspaces. CM Pinarayi Vijayan and State Police Chief Anil Kant will be present at the launch today (19th July).

What Does The Pink Protection Project Entail?

Kerala Police will scale up their ‘Pink Beat’ patrols to attend to distress calls in public spaces. They will further train women police personnel who are part of the Pink Beat patrol. The Pink Patrol vehicles come with tracking devices and cameras that send visual shots to the Police control room. They will function between 8 am and 8 pm. Each car will have 3+ women police personnel. They will station Pink shadow patrol teams and bike patrol units called Pink Romeo to identify issues at crowded places. This particular team will be available through a phone-in service on 1515.

Pink Protection Project

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From July 19th onwards, a Pink Control Room will also function in every district. 112 will be the direct-dial emergency telephone number to contact the control room. They will also launch the Pink Janamaithri beat. In this initiative, police personnel will visit houses and collect information on violence that occurs within private spaces. They will be in contact with local body members, volunteers, neighbours, and localities to address issues.

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The Pink Digital Drive will address online harassment and abuse cases. They will conduct a special digital patrolling drive to take strict actions against offenders. Creating awareness about Pol-App and Nirbhayam app for women’s safety is also a part of the project. By collaborating with voluntary organisations and the Social Department, they will strengthen the counselling offered at vanitha cells. This will be the first line dispute redressal forum for family issues.

Also Read: Breaking The Silence On CyberViolence

The Pink Protection Project is the Government’s response to the growing atrocities against women in Kerala.

Aishwarya Gopinath
A foodie at heart, an aspiring novelist, and an enthusiastic writer by nature, I love to dig deep into culture and lifestyle of the place and people around me. I hope to make people cry, laugh, smile, angry, and satisfied with my writing.


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